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faq
Web Hosting
What kind of commitment do I need to make?
How reliable is your hosting service?
Web Design
How long does the design phase take?
Do you do redesigns of existing web sites?
Who does your web design?
Why are your prices so inexpensive?
What do I need to give you to get started?
HOSTING
What kind of commitment do I need to make?
You don't have to make any kind of commitment to
us. You may cancel at any time. We don't feel you should be trapped
by your hosting solution. An exception to this is if you use our Extended
Payment Plan, which would require a year's commitment since we are streching
out your design payments instead of paying a one-lump fee.
How reliable is your hosting service?
We use a national hosting company that has 24-hour
support. We have been around smaller companies that have their own web
servers, which saves them money. But we have also seen that you will
have difficulty getting a hold of someone if you are working at night
or your web site goes down over a weekend.
WEB DESIGN
How long does the design phase take?
This depends upon how large your site is and what
your time constraints are. We can work very quickly if you need us to.
We have several designers who do work for us so time is not a problem.
Do you do redesigns of existing web sites?
We really love to do web site designs. I guess
this comes from having refinished furniture and redecorated homes. We
get excited about seeing what a dramatic effect a redesign can have.
We can even help you with editing your content so that you get a better
response rate.
Who does your web design?
We have a team of designers to whom we outsource
our work. You will have a project manager overseeing your web site who
will interact with the designer.
Why are your prices so inexpensive?
We understand what it's like to have a limited
budget, and we don't believe that getting a web site should cost you
an arm and a leg. We have low overhead and believe that a person or
company should get what they pay for, not have to pay extra because
the web design firm has to pay for their Foosball table and expensive
real estate.
What do I need to give you to get started?
We will need your logo, content for the pages,
and any images of you would like on the site, such as products or pictures
of people in your company. We have resources for inexpensive pictures
and graphics.
INTERNET MARKETING
What exactly
is search engine marketing?
Roughly 85% of all web
pages are found through the search engines. People use the two main
search engines, Google and Yahoo!, by typing in a certain phrase concerning
the topic they are interested in. On a search engine results page, there
are two places a person can go to find information. First, there are
the organic listings, which don't cost you any money to be in. You just
need to make sure your site has been optimized well to be found by the
search engines. Second, there are sponsored links, usually at the top
or to the right, that the advertiser such as your self would pay a small
amount each time someone clicks on the sponsored link. This is called
pay per click advertising (explained below).
What is pay per
click advertising?
We will create pay per click accounts on Google
Adwords and Overture ( feeds Yahoo! and MSN ), and bid on certain key
phrases that people are using to find a site like yours. When someone
is clicks on your link, your account will be charged. You would determine
an upper limit of how much you are willing to spend each month. You
will get people to your site who are sincerely interested in your products,
so you are developing good leads. We will also set up tracking so we
know which particular phrases are getting you the most business and
which ones aren’t. Once we know this, we can concentrate your
budget on the phrases that are working best for you.
We will manage your account
by looking at your account on a regular basis, making appropriate changes,
and sending you monthly reports concerning the traffic that has come
to your site.
What is search
engine optimization?
This is how the process goes: We will research
what phrases will be best for your site and then format your site for
the search engines to be able to index you as best as possible. We will
then submit you to the major search engines and directories. We will
also work on developing links into your site in order to get you more
traffic but more importantly, increase your link popularity.
We would focus optimizing several pages for the
search engines. We will concentrate on two phrases per page, which is
the recommended standard.
Monthly management is important to keep your
site high on the search engines and move it up higher. With the management,
we would give you a report on how well you are doing on the search engines,
tweak the site if necessary, and re-submit the site to the search engines.
We estimate you will see significant results within four months because
it takes a while to get your pages indexed on the various search engines.
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